Perhaps the most ubiquitous presence at Comic-Con this year has been Universal’s “Scott Pilgrim vs. the World.” The film held a traditional panel Thursday evening, was screened three times to audiences including the public, was fully visible with a massive ad on the north side of the Hilton Bayfront and took over the Hilton Gaslamp with “The Scott Pilgrim Experience,” a smörgåsbord of marketing mojo fit with T-shirt printing, video game test drives and autograph sessions.
I saw the film at the first screening Thursday. Following the Hall H panel, director Edgar Wright led the march from the convention center through downtown San Diego as a hundred or so lucky fans got the chance to partake in the event at the Balboa Theatre.
Inside, Dan the Automator and Kid Koala were filling everyone’s eardrums with funky beats as the crowd filed in. It was interesting to note that many didn’t even seem to realize they were witnessing a show people would pay good money to see, assuming it was just another DJ set or something. Hardly.

With its
As far as Matt Reeves’s
One of the most anticipated events at this year’s convention was Warner Bros. Pictures’ presentation of footage from Martin Campbell’s upcoming
We’re only a day in, but the star of Comic-Con so far, if it isn’t Scott Pilgrim, has to be Sylvester Stallone. The muscle-bound action star hit Hall H yesterday with a few scenes from his new film 
“It proves to me some things, good things, take a really long time to happen,”
The opening Hall H panel of this year’s San Diego Comic-Con belonged to DreamWorks Animation’s
I was wondering if Robert Rodriguez’s
Well, the inbox is getting stuffed with this and that regarding breakfasts and panels and viral marketing and yada, yada, yada. That can mean only one thing: Comic-Con is around the corner. And as I poured over the recently released 
As the year (and decade) slowly winds down, I thought it would be a pretty good time to revive our long-slumbering
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