*All historical figures are adjusted to today’s dollars.
Roland Emmerich’s still got it. And by “it,” I mean the ability to make blockbuster hits out of the same movie again and again.
“2012” opened at the top of the box office with $65 million and the seventh-biggest opening of 2009. It’s also the 10th-biggest November opening of all time, sliding in between last year’s “Quantum of Solace” and 2002’s surprise juggernaut “8 Mile.”
Mid-November releases have the benefit of the highly lucrative Thanksgiving holiday coming somewhere around their second or third week, so “2012” has the chance to earn three times its opening, which certainly wouldn’t be the case in the summer. I actually don’t think it will be the case here either and I think we’ll see it top out around $150 million. While that figure is less than the production budget, the film has already made $225 million worldwide after just three days, so Emmerich has free reign to make whatever disaster movie he wants next.
Destroying the Earth four times is probably the limit for any director but luckily for Emmerich, we just discovered water on the moon, so he can go ahead and make a movie where we’ve colonized it and are living there, but for whatever reason it gets destroyed.
*All historical figures cited are adjusted to
*All historical figures cited are adjusted to today’s dollars