In Contention

New ‘Black Swan’ poster

Written by

in

It’s clearly Poster Revision Day or something, as this new concept for Darren Aronofsky’s “Black Swan” (you may have heard of it by now) builds and improves on the simple head shot unveiled in August — while maintaining its pristine, counter-intuitive snow-white sheen. Obviously, nothing’s going to top those Art Deco-inspired teaser designs released last month, though it seems this one has at least incorporated a key visual metaphor from one of them. See if you can spot it.

Comments

18 responses to “New ‘Black Swan’ poster”

  1. Winston Avatar
    Winston

    What’s up with Natalie’s left arm? Did they really need to have it bloody red?

  2. Joey Avatar
    Joey

    I think I see a swan face (the red arm being the beak), but I might be just as unhinged as Natalie’s character…

  3. Guy Lodge Avatar

    “Did they really need to have it bloody red?”

    Uh, it kind of makes the poster.

  4. Maxim Avatar
    Maxim

    I’m not liking this one too much. The original poster was better, and somehow classier. There is awkwardness to this poster that I just don’t like. Plus the feathers behind Natalie’s head are making it look like she’s wearing a christmas hat.

  5. /3rtfu11 Avatar
    /3rtfu11

    I like it and I don’t mind the awkwardness of it. The movie is intended to be strange. It would be false advertising for something more serene.

  6. brentg Avatar
    brentg

    On a completely unrelated topic, Guy are you loving Fish Tank getting the Criterion treatment?

  7. Graysmith Avatar
    Graysmith

    It’s not the greatest poster I ever saw, but it’ll do. I agree that the red arm makes the poster.

  8. Guy Lodge Avatar

    Brentg: In principle, yes, I’m thrilled. Honestly, however, Criterion discs are both inaccessible and unaffordable to me here in the UK. I must confess I don’t own a single one.

  9. Keil Shults Avatar
    Keil Shults

    Is it really that difficult to obtain Criterion discs in the UK? I wouldn’t have thought so. I also find them too expensive, but once in awhile there will be a good sale on them (like Barnes & Noble’s twice-a-year, 50% off sale that’s going on as we speak). Anyway, that’s unfortunate and bizarre that a cinephile overseas can’t enjoy the fruit of the label’s labors.

  10. tintin(uruguay) Avatar
    tintin(uruguay)

    woww! Amazing poster!

  11. Michael Avatar
    Michael

    I fucking love everything about this movie, and I haven’t seen it yet. Not as cool as the trippy art-deco inspired posters from a few weeks ago, but this image is much cooler than the majority of posters being released this year. I hope this movie doesn’t go wide in January b/c I want to see it NOW (or at least sometime in December would be nice.)

  12. Michael Avatar
    Michael

    @Keil Shults – Thank you for mentioning about the Barnes & Noble Criterion sale! I need to do some XMas shopping for friends and family and that will be nice to get it done this week! I’ve aquired 15 Criterions over the years and am planning on picking up about 4 more for myself this year (I am looking at Antichrist in particular.) What’s the point of shopping for others when you can’t get things for yourself?

  13. Michael Avatar
    Michael

    p.s. – does anyone else think Natalie’s pose is similar to the whole Bjork Vespertine era (swan dress imagery)? This image in particular pops in my mind when thinking about Black Swan: http://www.wikizic.org/1-004-004388-Bjork.jpg

  14. bunbun Avatar
    bunbun

    @Michael – are you me? Except: I brought my tally up to 25 during the last B&N CC sale. I also plan to add a few more (including Antichrist) to my collection whilst buying for others.

    Also, loved the film and love this poster.

  15. billybil Avatar
    billybil

    The expression on her face and the makeup and the weirdness of the pose are exactly what I want from this movie!!! Glamour, intensity, and strangeness. I LOVE this poster and I can’t wait for the movie to open!!

  16. Rob Avatar
    Rob

    Hrm. Adore the movie (seen it twice so far), the teaser designs, and the first classy-yet-creepy domestic poster, but something about this rubs me the wrong way and doesn’t seem terribly representative of the film.

  17. Glenn Avatar

    This poster is… not so good. Looks more like an editorial from a fashion mag. Or a still from a bad music video. But, then, I liked the white face design and Kris did not, so… Still, are the feathers meant to be forming the shape of a swan?

  18. Nick Davis Avatar

    I liked the first poster better, too. I even preferred it to the very good Art Deco ones.

    In terms of carry-overs from the film: given the angle and placement of the scarlet hand, you might say that Nina Sayers is getting caught red-handed at… something. Hope she doesn’t go blind.