BOX OFFICE: ‘Swan’-tastic

Posted by · 9:15 am · December 12th, 2010

A few things of note: “Tangled” passed the $100 million earlier this week; “Black Swan” pulled in $3.5 million on merely 90 screens; “The Tourist” underperformed considerably given the leads.  In other news, the Houston Film Critics Society dished out a ton of noms this morning.  The LA Film Critics are likely filing in right now and will announce their kudos in two waves, starting around noon.’

(Courtesy: Exhibitor Relations)

→ 27 Comments Tags: , , , | Filed in: Box Office

27 responses so far

  • 1 12-12-2010 at 9:23 am

    Loyal said...

    of those in contention

    Toy Story 3 – $414,806,932 (no longer in theatres)
    Inception – $292,412,237 (not updated)
    How To Train Your Dragon – $217,581,231 (no longer in theatres)
    Shutter Island – $128,012,934 (no longer in theatres)
    The Town – $91,816,913 (not updated)
    The Social Network – $91,111,227 (not updated)
    The Kids Are Alright – $20,811,365 (no longer in theatres)
    127 Hours – $8,226,998
    Winter’s Bone – $6,229,719 (not updated)
    Black Swan – $5,611,318
    The King’s Speech – $1,523,990
    The Fighter – $320,000

  • 2 12-12-2010 at 9:45 am

    JJ1 said...

    Go ‘Black Swan’, go! Just wow.

    Sad for ‘Narnia’, I kinda enjoy that hokey series.

    ‘The Tourist’, funny enough, everyone I know who’s seen it, liked it. But yeah, critics killed it, and I doubt it’s very good.

    Re-watching ‘The Town’ now. Such a good meat & potatoes crime drama. AND, I’m picking up on things I missed the first time; I’d be fine if this solidified a place in The 10. Still think the bank heists are implausible as hell, though.

  • 3 12-12-2010 at 9:59 am

    Eli said...

    It’s great that they have nominations for Worst Movie of the Year…and that they gave Julianne Moore some love, even if it’s in supporting.

  • 4 12-12-2010 at 10:01 am

    Andrej said...

    Silly question.

    Did you see the latest 30 Rock with Will Forte dressed up as Natalie Portman in Black Swan?

  • 5 12-12-2010 at 10:02 am

    James said...

    Checking out Black Swan next week. Wow, poor opening for Narnia.

  • 6 12-12-2010 at 10:20 am

    Graysmith said...

    What a terrible weekend, save for Black Swan’s jaw-droppingly amazing performance. What I find odd is that Nikki Finke calls The Tourist’s opening “tanking” even though compared to expectations Narnia did far worse (the previous two films opened to $65m and $55m). Both films did poorly, but I’d say Narnia performed worse.

    Anyway, back to Black Swan.. I have to say, I wonder where this audience is coming from. This can’t just be indie movie fans rushing out to see it, it must be tapping into some other, unexpected group of people to be doing this kind of gangbusters. I have no real idea who they would be though.. I’d love to see exit poll demographics.

  • 7 12-12-2010 at 10:24 am

    Drew said...

    Catching Black Swan when it goes wide in a week in half. Nice christmas present for the end of the semester.

    Off-topic, but the Boston film critics are just starting to announce their awards now

  • 8 12-12-2010 at 10:34 am

    BulgingThrobbingShroom said...

    “A few things of note: “Tangled” passed the $100 million earlier this week”.

    I think it’s much more notable that “Despicable Me” passed $250 million. Neither technically happened over the weekened, though.

  • 9 12-12-2010 at 10:38 am

    /3rtfu11 said...

    “Anyway, back to Black Swan.. I have to say, I wonder where this audience is coming from. This can’t just be indie movie fans rushing out to see it, it must be tapping into some other, unexpected group of people to be doing this kind of gangbusters. I have no real idea who they would be though.. I’d love to see exit poll demographics.”

    It’s a high minded horror movie with pretty girls and gay themes.
    They quietly expanded Black Swan to a theater closer to my house.

  • 10 12-12-2010 at 10:55 am

    Graysmith said...

    Boston Film Critics are announcing their picks at the moment on their site:

  • 11 12-12-2010 at 10:55 am

    Speaking English said...

    Perhaps you should mention the Boston Film Critics Awards, with yet another win for Jesse Eisenberg.

  • 12 12-12-2010 at 11:03 am

    Drew said...

    Graysmith-I just posted that lol

  • 13 12-12-2010 at 11:15 am

    sosgemini said...

    Jesse Eisenberg wins= geeks projecting much? :-D

  • 14 12-12-2010 at 11:20 am

    Graysmith said...

    I can’t believe the Boston critics snubbed The Town.. But then again, so many Boston-set films this year. Sheesh.

    They are rather funny though, because as far as I can tell they’re the only critics group that really have a bias towards films set in their hometown.. Most other groups don’t seem to care at all about that.

  • 15 12-12-2010 at 11:23 am

    tintin(uruguay) said...

    winner: The social network(runner up: Toy story 3)

  • 16 12-12-2010 at 11:49 am

    m1 said...

    Are teenagers doing the “buy a ticket, sneak into an R-rated film” thing? Because Black Swan might be affected by it. It does seem like something a teenager wants to see, if only to see Portman going down on Kunis…or the other way around, whichever it is :).

  • 17 12-12-2010 at 11:51 am

    Speaking English said...

    “Black Swan” is essentially a horror film. There are lots of horror films out there. “Black Swan” makes money.

  • 18 12-12-2010 at 11:52 am

    Speaking English said...

    Whoops, that should say “horror fans* out there.”

  • 19 12-12-2010 at 12:39 pm

    Ryan said...

    Saw Black Swan here in NYC, it’s all 20somethings going to see it. It’s still selling out shows!

  • 20 12-12-2010 at 2:53 pm

    Justin said...


    Weird, because my sold-out show in LA had mostly people over the age of 40.

  • 21 12-12-2010 at 2:59 pm

    ninja said...

    Black Swan deserves its stellar boxoffice and hopefully will go on to become a major blockbuster.

  • 22 12-12-2010 at 10:45 pm

    Ligaya said...

    IMO, Narnia performed the worst – and I think the facts support that. (Source: The Hollywood Reporter) The expectation/prediction was $40 million opening weekend – forecast $24.5 million debut at 1,988 3D locations (accounting for 54% of opening) with a total 3,555 theaters. Cost an estimated $145 million, including Australian tax credits. I went to my local multiplex Saturday & Sunday. There was a busload of kids to see Narnia each day (don’t know if public/private school or some program like Boys & Girls Club) – so there’s some organized effort to see it. Plus it’s my impression that family films tend to do well (#1) especially during this season (parents + kids = more tix, multiply that by all the families, and more if the kids want to see it more than once).

  • 23 12-12-2010 at 11:08 pm

    Ligaya said...

    Narnia was always expected to come in #1 w/$40 million; Tourist #2 w/$20 million per Sony. Y,es Tourist underperformed by $3 million vs. Narnia underperforming by $16.5 million. (hope my arithmetic is correct – don’t have my calculator)

    Narnia $6892 per screen average
    Tourist $6168 per screen average

    Tourist didn’t have 3D premium prices. It had 2756 theaters compared to Narnia’s 3555 = 799 fewer than Narnia.

    Tourist $100 million production cost, Narnia $145 million.

    (And there were several posts on a number of blogs on the perils of relying on just on the star power of the 2 leads with previous failed examples and rare successes.)

    On the bright side:

    Narnia – holidays + schools will be out
    Tourist – Jolie & Depp always perform better internationally.

  • 24 12-12-2010 at 11:58 pm

    Ligaya said...

    @JJ1: I conducted an experiment this opening weekend watching 4 shows of The Tourist (same timeslots at same theater) each on Friday, Saturday, Sunday = 12 total. Partly it was a vote for Angelina against Chelsea Handler’s brilliant career move for free publicity, partly to see the negative reviews’ effect, partly to count #s.

    I give it a solid B – it’s flawed, but I love it much better than the insipid Heigl/Hudson/etc. that passes for rom-com today. I miss the While You Were Sleeping/When Harry Met Sally rom-coms. And if The Tourist can kick off better quality adult romantic comedies of the like of Gregory Peck with Sophia Loren/Audrey Hepburn, Lawrence O’Toole/Audrey Hepburn, Cary Grant & anybody – I would oh be so grateful.

    IMO, Florian is still adept at tight, suspense including a brief 2 min. scene and an extended 20 min. scene. It’s the romance/comedy that he’s more miss than hit – understandably since this is diametrically opposite to his first feature in tone, and his first go at this genre.

    The reviews might kill it, the way they did It’s Kind of a Funny Story (I did the same experiment with that film).

    But the proof is in the audience – there was such a disconnect between my & the audience’s enjoyment of these 2 movies with the negative reviews (aside from Mick LaSalle, Richard Roeper & a few others who *got* It’s Kind of a Funny Story).

    I hardly hear clapping in the multiplexes and there was at 3 screenings (admittedly by tween Depp fans at 1 screening :D). Tweens come in repeat groups of 6-9 and enact their favorite scenes while waiting in line for the cleaning crew to finish. It’s a date movie for couples of all ages & a surprising # of singletons, sometimes more singletons than couples. Tourist’s audience is racially diverse. Not everyone talks about it afterwards, but I hear enough people talk about it outside the auditorium or in the restroom to know they liked it – they say so, and not just the women.

    There’s a point in the movie that’s palpable – when I feel everyone (especially the women) in the audience is engaged as if we were one and feeling exactly the same thing at the same time. Not to be mystical, but it happened at each screening but one.

  • 25 12-13-2010 at 8:56 am

    JJ1 said...

    I see Narnia creaking to 90 mill domestic, and Tourist creaking to 60 million domestic. I think both will do considerably better overseas, and make up alot of their budgets. But they won’t be overly profitable, if, at all.

  • 26 12-13-2010 at 10:08 am

    interstellar said...

    Actually i think ‘Narnia’ is in a worse condition than ‘tourist’, even if not apparently.

    I’m unsuccesfully trying to explain this to my mother…

  • 27 12-13-2010 at 4:24 pm

    JJ1 said...

    I agree; I think Narnia’s numbers is slightly more disappointing than The Tourists (with respect to screen counts, budget, etc).