I am Tilda

Posted by · 7:16 am · April 21st, 2010

Has any actor in recent years put an Oscar to quite such good use as Tilda Swinton? I admit I wasn’t quite behind her win two years ago for “Michael Clayton,” but I’ve enjoyed watching how, after two decades as a kind of alien fringe goddess, she’s recently morphed into a movie star of sorts — still reassuringly batty in her decisions but now capable of propelling a foreign-language arthouse curio like “I Am Love” to healthy box-office returns in the UK. (The film hits US theaters in June.)

It’s interesting, then, to see an array of lustrous poster designs for the film all playing on the “Tilda Swinton, movie star” meme, placing her front, center and glammed-up to the hilt. Take this unused concept from UK designers All City:

Meanwhile, the following selection of designs are similarly besotted with the star, and similarly gorgeous in themselves. I’m still not as sold on the film as everyone else — though it contains some of the actress’s finest work — but it sure has fired designers’ imaginations.

The final UK one-sheet (courtesy again of All City):

On the left, the first poster for the film that appeared at Venice literally obscures everyone but the star; on the right, another fun All City concept that plays on the film’s nods to 1960s Italian masters:

Saving the best for last, meanwhile, we come to this trio of (sadly unused) posters from UK designer Sam Ashby, which all but casts Swinton as a latter-day Hitchcock blonde:

US poster designers, the floor is yours.

→ 16 Comments Tags: , , | Filed in: Daily

16 responses so far

  • 1 4-21-2010 at 7:42 am

    MattyD said...

    Those posters featuring just The Swinton are stunningly beautiful. I want a room in my house with just those on the wall.

  • 2 4-21-2010 at 8:02 am

    Nathaniel Rogers said...

    This movie — which is utterly gorgeous — deserves posters as beautiful as this. I wonder how dull they’ll make the American poster? Or if they’ll just use the original with the family and the swoopy type.

  • 3 4-21-2010 at 8:05 am

    Guy Lodge said...

    My money’s on floating heads.

  • 4 4-21-2010 at 8:13 am

    Matthew Starr said...

    I thought Tilda was the clear winner in 2007 and I did love both Amy Ryan and Soairse Ronan’s work as well.

  • 5 4-21-2010 at 8:16 am

    Guy Lodge said...

    I was — and still am — a Blanchett man. Different league, I think.

  • 6 4-21-2010 at 8:45 am

    Matthew Starr said...

    Hmm I forgot about I’m Not There. I did not like that film but Cate was definitely excellent.

  • 7 4-21-2010 at 8:55 am

    Meli said...

    Gorgeous. Amazing. Perfection. And shoulda been nominated for Julia.

  • 8 4-21-2010 at 9:05 am

    BurmaShave said...

    This just played locally over the weekend as part of the D.C. Film Festival. Kind of kicking myself for missing it.

  • 9 4-21-2010 at 10:13 am

    red_wine said...

    Is this the best she has ever looked? I think so. She had a strange oddball attraction for some people but she was never traditionally “Hollywood” beautiful. Here she looks like a great movie star from the 60’s.

  • 10 4-21-2010 at 11:05 am

    Fitz said...

    Even in that strong year for Supporting Actress I think Blanchett deserved it more.

    I mean Blanchett WAS Dylan in that film, she owned that character.

  • 11 4-21-2010 at 1:15 pm

    Patryk said...

    My most anticipated film of 2010. Can we start a grass-roots campaign now?

  • 12 4-21-2010 at 1:30 pm

    Robert Hamer said...

    I still can’t get over the fact that she has an Oscar. I mean, seriously, weirdo androgynous indie goddess Tilda Swinton, an Academy Award winner?!? It’s just so awesome, even if some don’t quite agree with what she specifically won it for.

  • 13 4-21-2010 at 1:36 pm

    Guy Lodge said...

    Red_Wine: Wait until you see the film — it’s a complete valentine to her, as infatuated a star vehicle as we’ve seen in years.

    Patryk: Don’t bother. They didn’t see “Julia,” and that was in English. What chance does this one have? ;)

    Hamer: I agree — I love that she has one. Plus, I kind of swap it out for “Julia” in my mind, and when I factor in that Blanchett won hers for the wrong film too, it all evens out.

  • 14 4-21-2010 at 2:31 pm

    Jim T said...

    I am Tilda
    Posted by Guy Lodge

    I’m really happy you turned out to be Tilda (who is that blonde guy by the way?). I have enjoyed your articles here a lot but you really didn’t help your movie with that review. You did praise your performance, though. :p

  • 15 4-21-2010 at 3:17 pm

    R. Kurt Osenlund said...

    Mmmm…I feel drunk.

  • 16 4-23-2010 at 7:18 am

    greg said...

    that last pic is just beautiful. I wanna poster of it. The artisty that this film seems to be pulling for has already one me over. cannot wait.